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General Mills's corporate campus in Golden Valley, Minnesota. In the 1930s, General Mills engineer, Thomas R. James, created the puffing gun, which inflated or distorted cereal pieces into puffed-up shapes. This new technology was used in 1937 to create Kix cereal and in 1941 to create Cheerioats (known today as Cheerios). In 1939, General ...
French Toast Crunch is a breakfast cereal launched in the mid-1990s, flavored to taste like French toast, by the General Mills company. The cereal pieces originally looked like mini slices of French toast, but General Mills changed the cereal to a style similar in appearance to Cinnamon Toast Crunch; a thin, wavy square sprinkled with cinnamon and sugar flavoring.
Buc Wheats was a boxed breakfast cereal produced by General Mills in the United States from 1971 until the early 1980s. The cereal consisted of toasted wheat flakes (originally made with buckwheat) with a sweet maple -flavored glaze baked onto them. After several years in production, General Mills replaced the maple glaze with a honey flavored ...
Wheaties is an American brand of breakfast cereal that is made by General Mills. It is well known for featuring prominent athletes on its packages and has become a cultural icon in the United States. Originally introduced as Washburn's Gold Medal Whole Wheat Flakes in 1924, it is primarily a wheat and bran mixture baked into flakes. [1]
After a particularly frustrating day, Connie writes a complaint letter to General Mills about the Wheaties she ate being stale. Soon, she receives a coupon for a free box of cereal. Greg Garcia, a cashier at her local A&G Family Marts store, explains to her that companies habitually respond to complaint letters by sending coupons for free items.
Cheerios is a brand of cereal manufactured by General Mills in the United States and Canada, consisting of pulverized oats in the shape of a solid torus.In some countries, including the United Kingdom, Cheerios is marketed by Cereal Partners under the Nestlé brand; in Australia and New Zealand, Cheerios is sold as an Uncle Tobys product.
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