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Rand McNally was the first major map publisher to embrace a system of numbered highways. One of its cartographers, John Brink, invented a system that was first published in 1917 on a map of Peoria, Illinois. In addition to creating maps with numbered roads, Rand McNally also erected many of the actual roadside highway signs.
MapQuest. Screenshot of MapQuest in use on a web browser. MapQuest (stylized as mapquest) is an American free online web mapping service. It was launched in 1996 as the first commercial web mapping service. [ 1] MapQuest vies for market share with competitors such as Apple Maps, Here and Google Maps. [ 2][ 3]
The Ranally city rating system is a tool developed by Rand McNally & Co. to classify U.S. cities based on their economic function. The system is designed to reflect an underlying hierarchy whereby consumers and businesses go to a city of a certain size for a certain function; some functions are widely available and others are only available in the largest cities.
Harry Mathias Gousha, a sales executive for Rand McNally, left that company in 1926 to start his own map company out of Chicago, quickly becoming Rand McNally's chief competitor by offering the Touraide: a spiral-bound book with road maps, points of interest, and accommodations that was custom assembled for individual buyers.
In the US, a Basic Trading Area is a geographic region defined originally in the Rand McNally Commercial Atlas and Marketing Guide and used by the FCC where a Personal Communications Service can operate. It consists of the counties surrounding a city designated as the basic trading center.
Gousha was founded in 1926 by former Rand McNally employees. General Drafting was founded in 1909. These three companies produced most of the approximately eight billion free maps handed out at American filling stations over a period of about 1920 to 1980. The practice of offering free maps diminished considerably in the 1970s. [6]
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