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Leverage the API to deliver compelling conversational flows with interactive CTAs, dynamic product lists, rich media and more. Discover common WhatsApp Business Platform use cases that help drive customer and business growth
Documentation to help you set up your environment, test, build and integrate the WhatsApp Business Platform into your stack.
The Business Management API allows you to create and manage WhatsApp-related business assets, such as WhatsApp Business Accounts and message templates. The API is built on the Marketing API and leverages some of its endpoints, so this documentation may contain links to the Marketing API documentation where appropriate.
Business Management API. To send and receive messages to and from WhatsApp users, you must use either Cloud API or the On-Premises API. The preferred solution is Cloud API, due to its ease of implementation and low maintenance.
WhatsApp Business Management API. The WhatsApp Business Management API allows you to programmatically manage your WhatsApp Business Account assets, such as message templates and phone numbers.
The WhatsApp Business Platform uses a cloud-based API – helping reduce both the time to deploy as well as the need for ongoing dev resources. In fact, sign up is quick and easy – allowing you to receive and respond to user-initiated messages immediately through the dashboard.
The WhatsApp Business API is a solution designed specifically for medium and large businesses, enabling them to interact with their customers efficiently through automated messaging, notifications, and customer support.