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Sales promotion is one of the elements of the promotional mix. The primary elements in the promotional mix are advertising, personal selling, direct marketing and publicity / public relations. Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market ...
Fuel cell. Demonstration model of a direct methanol fuel cell (black layered cube) in its enclosure. Scheme of a proton-conducting fuel cell. A fuel cell is an electrochemical cell that converts the chemical energy of a fuel (often hydrogen) and an oxidizing agent (often oxygen) [ 1] into electricity through a pair of redox reactions. [ 2]
Trade discounts are given to try to increase the volume of sales being made by the supplier. The discount described as trade rate discount is sometimes called "trade discount". Trade discount is the discount allowed on retail price of a product or something. for e.g. Retail price of a cream is 25 and trade discount is 2% on 25.
Electric generator. U.S. NRC image of a modern steam turbine generator (STG). In electricity generation, a generator[ 1] is a device that converts motion-based power ( potential and kinetic energy) or fuel-based power ( chemical energy) into electric power for use in an external circuit. Sources of mechanical energy include steam turbines, gas ...
Coupon. In marketing, a coupon is a ticket or document that can be redeemed for a financial discount or rebate when purchasing a product . Customarily, coupons are issued by manufacturers of consumer packaged goods [1] or by retailers, to be used in retail stores as a part of sales promotions. They are often widely distributed through mail ...
Buy one, get one free. " Buy one, get one free " or " two for the price of one " is a common form of sales promotion. Economist Alex Tabarrok has argued that the success of this promotion lies in the fact that consumers value the first unit significantly more than the second one. So compared to a seemingly equivalent "Half price off" promotion ...
O’Reilly Automotive, Inc., doing business as O’Reilly Auto Parts, is an American auto parts retailer that provides automotive aftermarket parts, tools, supplies, equipment, and accessories to professional service providers and do-it-yourself customers. Founded in 1957 by the O’Reilly family, the company operates more than 6,000 stores in ...
A magnetohydrodynamic generator ( MHD generator) is a magnetohydrodynamic converter that transforms thermal energy and kinetic energy directly into electricity. An MHD generator, like a conventional generator, relies on moving a conductor through a magnetic field to generate electric current. The MHD generator uses hot conductive ionized gas (a ...