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  2. Straw man proposal - Wikipedia

    en.wikipedia.org/wiki/Straw_man_proposal

    Straw man proposal. A straw-man (or straw-dog) proposal is a brainstormed simple draft proposal intended to generate discussion of its disadvantages and to spur the generation of new and better proposals. [ 1] The term is considered American business jargon, [ 2] but it is also encountered in engineering office culture.

  3. Business model - Wikipedia

    en.wikipedia.org/wiki/Business_model

    Business model innovation is an iterative and potentially circular process. [ 1] A business model describes how an organization creates, delivers, and captures value, [ 2] in economic, social, cultural or other contexts. For a business, it describes the specific way in which it conducts itself, spends, and earns money in a way that generates ...

  4. Retail - Wikipedia

    en.wikipedia.org/wiki/Retail

    Retail. Retail is the sale of goods and services to consumers, in contrast to wholesaling, which is sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturers, directly or through a wholesaler, and then sells in smaller quantities to consumers for a profit.

  5. Proposal (business) - Wikipedia

    en.wikipedia.org/wiki/Proposal_(business)

    A business proposal is a written offer from a seller to a prospective sponsor. Business proposals are often a key step in a complex sales process, where a buyer considers more than price in a purchase.

  6. Retail marketing - Wikipedia

    en.wikipedia.org/wiki/Retail_marketing

    Retail designers pay close attention to the front of the store, which is known as the decompression zone. This is usually an open space in the entrance of the store to allow customers to adjust to their new environment. An open-plan floor design is effective in retail as it allows customers to see everything.

  7. Retail format - Wikipedia

    en.wikipedia.org/wiki/Retail_format

    The retail format (also known as the retail formula) influences the consumer's store choice and addresses the consumer's expectations. At its most basic level, a retail format is a simple marketplace, that is; a location where goods and services are exchanged. In some parts of the world, the retail sector is still dominated by small family-run ...

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