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General Mills itself was created on June 20, 1928, [8] when Washburn-Crosby President James Ford Bell merged Washburn-Crosby with three other mills. [9] In the same year, General Mills acquired the Wichita Mill and Elevator Company of the industrialist Frank Kell of Wichita Falls, Texas. With the sale, Kell acquired cash plus stock in the ...
Betty Crocker is a cultural icon, as well as brand name and trademark of American Fortune 500 corporation General Mills. The name was first developed by the Washburn ...
Post Consumer Brands (previously Post Cereals and Postum Cereals; also known as simply "Post") is an American consumer packaged goods food manufacturer headquartered in Lakeville, Minnesota. The company, founded in 1895 by C. W. Post, owns a large portfolio of cereal brands that include Bran Flakes, Honey Bunches of Oats, Golden Crisp, Grape ...
Free Kroger brand items (one each) offered to Boost members A 16-ounce package of Kroger's Private Selection pastas is one of the several free items for Boost members during Boost Bonus Days.
In 1901, the Quaker Oats Company was founded in New Jersey with headquarters in Chicago, by the merger of four oat mills: the Quaker Mill Company in Ravenna, Ohio, which held the trademark on the Quaker name; the cereal mill in Cedar Rapids, Iowa, owned by John Stuart, his son Robert Stuart, and their partner George Douglas; the German Mills American Oatmeal Company in Akron, Ohio, owned by ...
Dewey Decimal. 641.5 22. LC Class. TX714 .C7515 2005. The Betty Crocker Cookbook is a cookbook written by staff at General Mills, the holders of the Betty Crocker trademark. The persona of Betty Crocker was invented by the Washburn-Crosby Company (which would later become General Mills) as a feminine "face" for the company's public relations. [1]
In 1958, General Mills decided to combat the decline in sales by returning Wheaties to its sporting roots. [4] A three-pronged marketing strategy was devised. The first element was the selection of the brand's first spokesman, Bob Richards, two-time Olympic pole vault champion. The second was the reentry of Wheaties into the sports television ...
Postcard featuring Pillsbury with the caption, "the Largest Flour Mill in the World, Minneapolis, Minnesota. C.A. Pillsbury and Company was founded in 1869 by Charles Alfred Pillsbury and his uncle John S. Pillsbury. The company was second in the United States (after Washburn-Crosby) to use steel rollers for processing grain.