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Smokey Bear is an American campaign and advertising icon of the U.S. Forest Service in the Wildfire Prevention Campaign, which is the longest-running public service announcement campaign in United States history. The Ad Council, the Forest Service, and the National Association of State Foresters, in partnership with creative agency FCB, employ ...
The poster campaign was a success; the black bear would later be named Smokey Bear, and would, for decades, be the "spokesbear" for the Forest Service. Smokey Bear has appeared in innumerable TV commercials; his popular catch phrase, "Only YOU can prevent forest fires"—later changed to wildfires—is one of the most widely recognized slogans ...
This iconic firefighting bear can still be seen on posters with the catchphrase "Only you can prevent forest fires". [17] Early posters of Smokey Bear misled the public into believing that western wildfires were predominantly human-caused. However, in Yellowstone, 78 percent of fires are caused by lightning, while only 22 percent are human-caused.
Smokey Bear, the beloved symbol of the U.S. Forest Service, turns 80 years old on August 9, 2024. He's been warning about forest fires and wildfires in the great outdoors for eight decades.
In 1944, the U.S. Forest Service developed an ad campaign to help educate the public that all fires were detrimental, using a cartoon black bear named Smokey Bear. This iconic firefighting bear can still be seen on posters with the catchphrase "Only you can prevent wildfires".
August 8, 2024 at 11:29 AM. The Wildcat Bluff Discovery Center is inviting the community to visit this weekend to learn more about fire safety and celebrate the 80th birthday of Smokey Bear, with ...
Now, the U.S. Forest Service - Lake Tahoe Basin Management Unit is making an urgent plea to the public. “Help us bring Smokey Bear home,” the agency said in a Thursday, Jan. 25, Facebook post.
Rudy Wendelin. Rudy Wendelin c. 1960. Rudolph Andreas Michael Wendelin (1910–2000) was a United States Forest Service employee and the best-known artist behind Smokey Bear. Beginning in 1944, Wendelin became the full-time artist for the Smokey Bear campaign. He was considered Smokey Bear's "caretaker" until his retirement in 1973.