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Nielsen Audio (formerly Arbitron) is a consumer research company in the United States that collects listener data on radio broadcasting audiences. It was founded as the American Research Bureau by Jim Seiler in 1949 and became national by merging with Los Angeles–based Coffin, Cooper, and Clay in the early 1950s. [2]
The concept was written off and forgotten, as Arbitron had larger issues in its competition with the Nielsen Company for television ratings. After losing to Nielsen Company, Arbitron went back to its core business—radio ratings. Dr. Cohen's idea lay dormant until 1992, when Dr. Richard Schlunt and Dr. Patrick Nunally approached Arbitron.
WMXD (92.3 FM Mix 92.3) is a commercial radio station in Detroit, Michigan, owned by iHeartMedia, Inc. The station operates with 45,000 watts of power from an antenna located on the Cadillac Tower building in downtown Detroit. The studios and offices were housed for years at Detroit's Penobscot Building until November 2009, when they were moved ...
The first song played on the new "Detroit's Wheels" was "Let It Rock" by Bob Seger. The new WLLZ became an instant hit. "Wheels" had one of the most successful premieres in Detroit radio history. It debuted at #2 (behind only WJR) in total persons 12+ in the Fall 1980 Arbitron ratings for Detroit radio. It also posted #1 ratings in the teen, 18 ...
WDRQ returned to a mainstream Top 40 format at the beginning of 1980 and made a brief return to the top 10 that spring, but the big story in Detroit radio that year was the meteoric rise of album-rocker WLLZ. WDRQ's ratings once again began to drop, reaching an all-time low of a 1.4 share in the Winter 1982 Arbitron ratings.
Current list of U.S. radio markets (ranked by size) 2001 List of U.S. radio markets (ranked by size) Arbitron Radio Workshop 101; Glossary of radio market terms; List of qualitative diary markets from Arbitron; US metro map from Arbitron
Mojo in the Morning is a long-running American morning radio talk show that runs weekdays from 6am–11am, with a warm-up show running from 5am-6am Eastern Time. The show first launched on February 21, 2000, on Channel 955 in Detroit. It can also be heard on 104.5 WSNX-FM in Grand Rapids, Michigan and WVKS 92.5 KISS FM in Toledo, Ohio.
The A.C. Nielsen company, which continues to measure television ratings today, took over American radio's ratings beginning with the 1949–50 radio season and ending in 1955–56. [40] During this era, nearly all of radio's most popular programs were broadcast on one of three networks: NBC Red, NBC Blue, or CBS' Columbia network.