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  2. Affiliate marketing - Wikipedia

    en.wikipedia.org/wiki/Affiliate_marketing

    Affiliate marketing. Cost per action. Revenue sharing. Mobile advertising. v. t. e. Affiliate marketing is a marketing arrangement in which affiliates receive a commission for each visit, signup or sale they generate for a merchant. This arrangement allows businesses to outsource part of the sales process. [ 1]

  3. Affiliate (commerce) - Wikipedia

    en.wikipedia.org/wiki/Affiliate_(commerce)

    Affiliate (commerce) In business, an affiliate is an entity that owns less than a majority stake in another's stock. Affiliations can also describe a type of relationship in which at least two different companies are subsidiaries of a larger parent company. Most recently, affiliation has been a popular form of marketing for eCommerce companies.

  4. Affinity marketing - Wikipedia

    en.wikipedia.org/wiki/Affinity_marketing

    Affinity marketing. Affinity marketing is a concept that consists of a partnership between a company (supplier) and an organization that gathers persons sharing the same interests to bring a greater consumer base to their service, product or opinion. This partnership is known as an affinity group . The first academic approach of affinity ...

  5. Business administration - Wikipedia

    en.wikipedia.org/wiki/Business_administration

    The administration of a business includes the performance or management of business operations and decision-making, as well as the efficient organization of people and other resources to direct activities towards common goals. In general, "administration" refers to the broader management function, including the associated finance, personnel and ...

  6. The Chartered Institute of Marketing - Wikipedia

    en.wikipedia.org/wiki/The_Chartered_Institute_of...

    CEO. Chris Daly. Website. www .cim .co .uk. The Chartered Institute of Marketing ( CIM) was founded in 1911. It has over 30,000 members, including more than 3,000 registered Chartered Marketers. [ 1] CIM offers 130 study centres in 36 countries, and exam centres in 132 countries. [ 2]

  7. Ant Group - Wikipedia

    en.wikipedia.org/wiki/Ant_Group

    Ant Group (Chinese: 蚂蚁集团; pinyin: Mǎyǐ jítuán), formerly known as Ant Financial, is an affiliate company of the Chinese conglomerate Alibaba Group.The group owns the world's largest mobile (digital) payment platform Alipay, which serves over 1.3 billion users and 80 million merchants, with total payment volume (TPV) reaching CN¥118 trillion in June 2020.

  8. Business studies - Wikipedia

    en.wikipedia.org/wiki/Business_studies

    Business studies, often simply called business, is a field of study that deals with the principles of business, management, and economics. [1] It combines elements of accountancy, finance, marketing, organizational studies, human resource management, and operations. Business studies is a broad subject, [2] where the range of topics is designed ...

  9. Marketing management - Wikipedia

    en.wikipedia.org/wiki/Marketing_management

    Marketing management is the strategic organizational discipline which focuses on the practical application of marketing orientation, techniques and methods inside enterprises and organizations and on the management of marketing resources and activities. [citation needed] [1] [2] [3] Compare marketology, [4] which Aghazadeh defines in terms of ...