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  2. Conspicuous consumption - Wikipedia

    en.wikipedia.org/wiki/Conspicuous_consumption

    In sociology and in economics, the term conspicuous consumption describes and explains the consumer practice of buying and using goods of a higher quality, price, or in greater quantity than practical. [1] In 1899, the sociologist Thorstein Veblen coined the term conspicuous consumption to explain the spending of money on and the acquiring of ...

  3. Commodity (Marxism) - Wikipedia

    en.wikipedia.org/wiki/Commodity_(Marxism)

    Characteristics of commodity. In Marx's theory, a commodity is something that is bought and sold, or exchanged in a relationship of trade. [4] It has value, which represents a quantity of human labor. [5] Because it has value, implies that people try to economise its use. A commodity also has a use value [6] and an exchange value.

  4. Social studies of marketing - Wikipedia

    en.wikipedia.org/wiki/Social_studies_of_marketing

    The social study of marketing is an interdisciplinary area of social science. It combines perspectives from anthropology, economic sociology, science and technology studies, and cultural studies to study consumption. Work in the area emphasizes the social and cultural dimensions of marketing practices but focuses also on technical and ...

  5. Social proof - Wikipedia

    en.wikipedia.org/wiki/Social_proof

    Social proof (or informational social influence) is a psychological and social phenomenon wherein people copy the actions of others in choosing how to behave in a given situation. The term was coined by Robert Cialdini in his 1984 book Influence: Science and Practice . Social proof is used in ambiguous social situations where people are unable ...

  6. Product-family engineering - Wikipedia

    en.wikipedia.org/wiki/Product-family_engineering

    Product-family engineering is a relatively new approach to the creation of new products. It focuses on the process of engineering new products in such a way that it is possible to reuse product components and apply variability with decreased costs and time. Product-family engineering is all about reusing components and structures as much as ...

  7. Consumption (sociology) - Wikipedia

    en.wikipedia.org/wiki/Consumption_(sociology)

    The sociology of consumption is a field within sociology specifically about the social, economic, and cultural dimensions of consumer behavior. It studies how and why individuals and groups acquire and use goods and services in a given society, as well as the cultural meanings and social norms associated with these practices.

  8. Consumer behaviour - Wikipedia

    en.wikipedia.org/wiki/Consumer_behaviour

    Consumer behaviour is the study of individuals, groups, or organisations and all the activities associated with the purchase, use and disposal of goods and services. Consumer behaviour consists of how the consumer 's emotions, attitudes, and preferences affect buying behaviour. Consumer behaviour emerged in the 1940–1950s as a distinct sub ...

  9. Consumerism - Wikipedia

    en.wikipedia.org/wiki/Consumerism

    Consumerism is the selfish and frivolous collecting of products, or economic materialism. In this sense consumerism is negative and in opposition to positive lifestyles of anti-consumerism and simple living. [3] Consumerism is a force from the marketplace which destroys individuality and harms society. [3]