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  2. Email marketing - Wikipedia

    en.wikipedia.org/wiki/Email_marketing

    Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations.

  3. Social media marketing - Wikipedia

    en.wikipedia.org/wiki/Social_media_marketing

    Mobile advertising. v. t. e. Social media marketing is the use of social media platforms and websites to promote a product or service. [ 1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers. [ 2]

  4. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    The term "Digital Marketing" was coined in the 1990s. Digital marketing was formally known as and referred to as ' online marketing ', 'internet marketing', or 'web marketing'. Worldwide digital marketing has become the most common term and has taken off in the business industry, especially after the year 2013.

  5. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    v. t. e. Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising that uses the Internet to promote products and services to audiences and platform users. [ 1] Online advertising includes email marketing, search engine marketing (SEM), social media ...

  6. History of Yahoo! - Wikipedia

    en.wikipedia.org/wiki/History_of_Yahoo!

    History of Yahoo! Yahoo! was founded in January 1994 by Jerry Yang and David Filo, who were electrical engineering graduates at Stanford University [ 1] when they created a website named "Jerry and David's Guide to the World Wide Web". The Guide was a directory of other websites, organized in a hierarchy, as opposed to a searchable index of pages.

  7. Manage events in AOL Calendar - AOL Help

    help.aol.com/articles/events-in-aol-calendar-manage

    2. Click Calendar. 3. In the upper right, click More | select Import. 4. Enter a Calendar URL or choose a Calendar File. 5. Next to "Target Calendar," click the calendar drop-down list and select a calendar you want to import events into. 6. Next to "File Type," choose the option that matches the file you'd like to import. 7. Click Import.

  8. Yahoo! Inc. (1995–2017) - Wikipedia

    en.wikipedia.org/wiki/Yahoo!_Inc._(1995–2017)

    Inc. [3] was an American multinational technology company headquartered in Sunnyvale, California. Yahoo was founded by Jerry Yang and David Filo in January 1994 and was incorporated on March 2, 1995. [4] [5] Yahoo was one of the pioneers of the early internet era in the 1990s. [6] Marissa Mayer, a former Google executive, served as CEO and ...

  9. Click-through rate - Wikipedia

    en.wikipedia.org/wiki/Click-through_rate

    Click-through rate ( CTR) is the ratio of clicks on a specific link to the number of times a page, email, or advertisement is shown. It is commonly used to measure the success of an online advertising campaign for a particular website, as well as the effectiveness of email campaigns. [ 1][ 2] Click-through rates for ad campaigns vary tremendously.