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As of 2019, Google Analytics is the most widely used web analytics service on the web. [4] Google Analytics provides an SDK that allows gathering usage data from iOS and Android apps, known as Google Analytics for Mobile Apps. [5] Google Analytics has undergone many updates since its inception and is currently on its 4th iteration—GA4. [6]
Google Search Console (formerly Google Webmaster Tools) is a web service by Google which allows webmasters to check indexing status, search queries, crawling errors and optimize visibility of their websites. [1] Until 20 May 2015, the service was called Google Webmaster Tools. [2] In January 2018, Google introduced a new version of the search ...
Google Marketing Platform is an online advertising and analytics platform developed by Google and launched on July 24, 2018. [ 1] It unifies DoubleClick 's advertising services (acquired in March 2008) and Google 's own advertising and analytics services. [ 2][ 3][ 4] Google Marketing Platform is mainly used by big advertisers to buy ads on the ...
Google Optimize - freemium web analytics and testing tool. Shut down on September 30. Google Glass (Enterprise Edition) – wearable computer with an optical head-mounted display and camera that allows the wearer to interact with various applications and the Internet via natural language voice commands. Discontinued on September 15.
Available in. PHP. Type. Web analytics. License. GNU GPL v3. Website. matomo .org. Matomo, [ 2] formerly Piwik (pronounced / ˈpiːwiːk / ), is the most common free and open source web analytics application to track online visits to one or more websites and display reports on these visits for analysis.
IBM Cognos Analytics with Watson (aka Cognos Analytics, and formerly known as IBM Cognos Business Intelligence) is a web-based integrated business intelligence suite by IBM. It provides a toolset for reporting, analytics, scorecarding, and monitoring of events and metrics. The software consists of several components designed to meet the ...
Urchin Software Corp. was acquired by Google in April 2005, forming Google Analytics. [5] In April 2008, Google released Urchin 6. [6] [7] In February 2009, Google released Urchin 6.5, integrating AdWords. [8] Urchin 7 was released in September 2010 and included 64-bit support, a new UI, and event tracking, among other features. [9] [10]
Search analytics. Search analytics is the use of search data to investigate particular interactions among Web searchers, the search engine, or the content during searching episodes. [ 1] The resulting analysis and aggregation of search engine statistics can be used in search engine marketing (SEM) and search engine optimization (SEO). In other ...
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