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2. Logo - Wikipedia

   en.wikipedia.org/wiki/Logo

   A logo (abbreviation of logotype; [1] from Ancient Greek λόγος (lógos) 'word, speech', and τύπος (túpos) 'mark, imprint') is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or to include the text of the name that it represents as in a ...

3. Graphic design - Wikipedia

   en.wikipedia.org/wiki/Graphic_design

   Graphic design is an interdisciplinary branch of design [1] and of the fine arts. Its practice involves creativity, innovation and lateral thinking using manual or digital tools, where it is usual to use text and graphics to communicate visually. The role of the graphic designer in the communication process is that of the encoder or interpreter ...

4. Corporate identity - Wikipedia

   en.wikipedia.org/wiki/Corporate_identity

   A corporate identity or corporate image is the manner in which a corporation, firm or business enterprise presents itself to the public.The corporate identity is typically visualized by branding and with the use of trademarks, but it can also include things like product design, advertising, public relations etc. Corporate identity is a primary goal of corporate communication, aiming to build ...

5. Graphic designer - Wikipedia

   en.wikipedia.org/wiki/Graphic_designer

   A graphic designer is a professional who practices the discipline of graphic design, either within companies or organizations or independently. They are professionals in design and visual communication, with their primary focus on transforming linguistic messages into graphic manifestations, whether tangible or intangible. [1] [2] They are ...

6. Rob Janoff - Wikipedia

   en.wikipedia.org/wiki/Rob_Janoff

   Rob Janoff is an American graphic designer of corporate logos and identities, printed advertisements and television commercials. He is perhaps best known for creating the Apple logo. [1] In 1977, Janoff worked for Regis McKenna as an art director and was tasked to design the logo for Steve Jobs of Apple Computer, creating an apple with a bite ...

7. Trademark symbol - Wikipedia

   en.wikipedia.org/wiki/Trademark_symbol

   Look up ™ in Wiktionary, the free dictionary. The trademark symbol™ is a symbol to indicate that the preceding mark is a trademark, specifically an unregistered trademark. It complements the registered trademark symbol ® which is reserved for trademarks registered with an appropriate government agency. [1]