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PRSA publishes a code of ethics that discusses a member's ethical responsibilities to their clients, employers, "the public good," [55] and the industry as a whole. [11] The code was modified in 2000 to focus on education rather enforcement, [56] but all members are required to annually agree to follow the code as part of the membership process ...
The APR credential was established in 1964 as a certification program sponsored by the Public Relations Society of America (PRSA). [1] The PRSA continued to manage the program until 1998 when the Universal Accreditation Board - consisting of approximately 25 representatives from nine major PR professional societies — was formed as part of an effort to make the credential an industry-wide ...
Journalistic ethics and standards comprise principles of ethics and good practice applicable to journalists. This subset of media ethics is known as journalism's professional " code of ethics" and the "canons of journalism". [1] The basic codes and canons commonly appear in statements by professional journalism associations and individual print ...
Public relations (PR) is the practice of managing and disseminating information from an individual or an organization (such as a business, government agency, or a nonprofit organization) to the public in order to influence their perception. Public relations and publicity differ in that PR is controlled internally, whereas publicity is not ...
Codes seek to define and delineate the difference between conduct and behavior that is malum in se, malum prohibitum, and good practice. Sometimes ethical codes include sections that are meant to give firm rules, but some offer general guidance, and sometimes the words are merely aspirational. In sum, a code of ethics is an attempt to codify ...
Media ethics is the subdivision dealing with the specific ethical principles and standards of media, including broadcast media, film, theatre, the arts, print media and the internet. The field covers many varied and highly controversial topics, ranging from war journalism to Benetton ad campaigns. Media ethics promotes and defends values such ...
The SPJ code features four principles of ethical journalism: Seek Truth and Report It "Journalists should be honest, fair, and courageous in gathering, reporting, and interpreting information. Journalists should: Take responsibility for the accuracy of their work. Verify information before releasing it.
A Fellow of the PRSA, or Fellow of the Public Relations Society of America, is an honorary designation granted to individuals by the Public Relations Society of America (PRSA). [1] Established in 1990, persons named fellows are collectively known as the College of Fellows of the Public Relations Society of America; approximately 350 persons ...