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  2. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    t. e. Search engine optimization ( SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [ 1][ 2] SEO targets unpaid traffic (known as "natural" or "organic" results) rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds of searches ...

  3. OR-Tools - Wikipedia

    en.wikipedia.org/wiki/OR-Tools

    Google OR-Tools is a free and open-source software suite developed by Google for solving linear programming (LP), mixed integer programming (MIP), constraint programming (CP), vehicle routing (VRP), and related optimization problems. [3] OR-Tools is a set of components written in C++ but provides wrappers for Java, .NET and Python.

  4. Keyword research - Wikipedia

    en.wikipedia.org/wiki/Keyword_research

    Keyword research. The objective of keyword research is to generate, with good precision and recall, a large number of terms that are highly relevant yet non-obvious to the given input keyword. [ 1] The process of keyword research involves brainstorming and the use of keyword research tools, with popular ones including Semrush and Google Trends.

  5. List of search engines - Wikipedia

    en.wikipedia.org/wiki/List_of_search_engines

    Major desktop search program. The full trial version downgrades after the trial period automatically to the free version, which is (anno 2018) limited to indexing a maximum of 10.000 files. Proprietary (30 day trial) DocFetcher: Cross-platform Open-source desktop search tool for Windows and Linux, based on Apache Lucene: Eclipse Public License

  6. Search engine results page - Wikipedia

    en.wikipedia.org/wiki/Search_engine_results_page

    Search engine results page. A search engine results page ( SERP) is a webpage that is displayed by a search engine in response to a query by a user. The main component of a SERP is the listing of results that are returned by the search engine in response to a keyword query . The results are of two general types : sponsored search: advertisements.

  7. Yoast SEO - Wikipedia

    en.wikipedia.org/wiki/Yoast_SEO

    Michael David, the author of WordPress Search Engine Optimization (2015) book, referred to it as "the granddaddy of all SEO plugins". [14] Brian Santo, editor of EE Times, uses Yoast for estimating the ranking of articles on Google by using analysis results (e.g. keyphrase, keyword density, links, readability), but criticizes the negative effects SEO has had on journalism and suggests Google ...

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