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It is also a useful tool in connecting new information to information already stored in memory, as there is a close association between encoding and retrieval. Thus, creating practice tests allows the individual to process the information at a deeper level than simply reading over the material again or using a pre-made test. [ 61 ]
Memory and retention are linked because any retained information is kept in human memory stores, therefore without human memory processes, retention of material would not be possible. [4] In addition, memory and the process of learning are also closely connected. Memory is a site of storage and enables the retrieval and encoding of information ...
The cultural theorist Stuart Hall was one of the main proponents of reception theory, first developed in his 1973 essay 'Encoding and Decoding in the Television Discourse'. His approach, called the encoding/decoding model of communication, is a form of textual analysis that focuses on the scope of "negotiation" and "opposition" by the audience ...
The encoding/decoding model of communication emerged in rough and general form in 1948 in Claude E. Shannon 's "A Mathematical Theory of Communication," where it was part of a technical schema for designating the technological encoding of signals. Gradually, it was adapted by communications scholars, most notably Wilbur Schramm, in the 1950s ...
Dual-coding theory is a theory of cognition that suggests that the mind processes information along two different channels; verbal and nonverbal. It was hypothesized by Allan Paivio of the University of Western Ontario in 1971. In developing this theory, Paivio used the idea that the formation of mental imagery aids learning through the picture ...
Encoding, in semiotics, is the process of creating a message for transmission by an addresser to an addressee. The complementary process – interpreting a message received from an addresser – is called decoding .
The theory of encoding specificity finds similarities between the process of recognition and that of recall. The encoding specificity principle states that memory utilizes information from the memory trace, or the situation in which it was learned, and from the environment in which it is retrieved.
Elaborative encoding is a mnemonic system that uses some form of elaboration, such as an emotional cue, to assist in the retention of memories and knowledge. [1] In this system one attaches an additional piece of information to a memory task which makes it easier to recall. For instance, one may recognize a face easier if character traits are ...