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Secret Tournament. " Secret Tournament " (also known as " Scorpion KO " or " The Cage ") was a Nike global advertising campaign coinciding with the 2002 FIFA World Cup. [ 1] With a marketing budget estimated at US$100 million, [ 2] the advert featured 24 top contemporary football players and former player Eric Cantona as the tournament "referee".
As part of Nike’s three-year cost-saving plan to bring it back from slumping sales and compete with a new wave of sneaker brands, the shoe giant is in the process of laying off up to 2% of its ...
Since Lady Gaga's "Bad Romance" in 2009, every video that has reached the top of the "most-viewed YouTube videos" list has been a music video. In November 2005, a Nike advertisement featuring Brazilian football player Ronaldinho became the first video to reach 1,000,000 views. [1] The billion-view mark was first passed by Gangnam Style in ...
Phil Knight. Philip Hampson Knight (born February 24, 1938) is an American billionaire business magnate who is the co-founder and chairman emeritus of Nike, Inc., a global sports equipment and apparel company. He was previously its chairman and CEO. [ 1]
Brittany Nims. July 12, 2024 at 1:51 PM. Early Prime Day deals under $50 — 40+ items to shop right now. If you weren't aware, there will be loads of deals unveiled across the internet over the ...
The "O" logo was designed by Nike in 1998. Nike, Inc. was founded in 1964 as Blue Ribbon Sports. The firm was co-founded by Bill Bowerman and Phillip Knight. Bowerman coached the famed "Men of Oregon" track program and Knight was coached by Bowerman in the 1950s. [ 3] Knight graduated from UO in 1959 with a business degree.
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