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  2. Where.com - Wikipedia

    en.wikipedia.org/wiki/Where.com

    Where, Inc. was founded in 2004 under the name uLocate Communications, Inc. by partners, Geoff Palmer, Frank Schroth, and Alan Phillips. [3] uLocate spent its early days creating family tracking services as well as building location-based applications for companies such as MapQuest and Helio.

  3. Prodege - Wikipedia

    en.wikipedia.org/wiki/Prodege

    Prodege, LLC (/ p r oʊ d eɪ ˈ ʒ eɪ /) is an American online marketing, consumer polling, and market research company based in El Segundo, California.The company develops consumer rewards and polling programs under various brands including Swagbucks, MyPoints, InboxDollars, CouponCause, Tada, Ysense, Upromise, and Pollfish.

  4. Account executive - Wikipedia

    en.wikipedia.org/wiki/Account_executive

    The account executive is also tasked with bringing more clients into the agency to increase revenue. The account executive will typically have 1 or 2 assistants and reports to the respective account supervisor/manager [2] and/or to the client service director/account director. This depends on the country and on the account (s)he is working for.

  5. Sheryl Sandberg - Wikipedia

    en.wikipedia.org/wiki/Sheryl_Sandberg

    Sheryl Kara Sandberg (born August 28, 1969) [ 2 ] is an American technology executive, philanthropist, and writer. Sandberg served as chief operating officer (COO) of Meta Platforms, a position from which she stepped down in August 2022. [ 3 ] She is also the founder of LeanIn.Org. [ 4 ] In 2008, she was made COO at Facebook, becoming the ...

  6. Advertising - Wikipedia

    en.wikipedia.org/wiki/Advertising

    Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to present a product or service in terms of utility, advantages and qualities of interest to consumers. It is typically used to promote a specific good or service, but there are a wide range of uses, the most common being commercial ...

  7. Mark Zuckerberg - Wikipedia

    en.wikipedia.org/wiki/Mark_Zuckerberg

    Mark Elliot Zuckerberg (/ ˈzʌkərbɜːrɡ /; born May 14, 1984) is an American businessman. He co-founded the social media service Facebook and its parent company Meta Platforms (formerly Facebook, Inc.), of which he is chairman, chief executive officer and controlling shareholder. Zuckerberg has been the subject of multiple lawsuits ...

  8. Direct marketing - Wikipedia

    en.wikipedia.org/wiki/Direct_marketing

    Direct marketing is a form of communicating an offer, where organizations communicate directly to a pre-selected [1] customer and supply a method for a direct response. Among practitioners, it is also known as direct response marketing. In contrast to direct marketing, advertising is more of a mass-message nature. [1] [2]

  9. Promotion (marketing) - Wikipedia

    en.wikipedia.org/wiki/Promotion_(marketing)

    In marketing, promotion refers to any type of marketing communication used to inform target audiences of the relative merits of a product, service, brand or issue, persuasively. It helps marketers to create a distinctive place in customers' mind, it can be either a cognitive or emotional route. The aim of promotion is to increase brand ...