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  2. Vera Bradley - Wikipedia

    en.wikipedia.org/wiki/Vera_Bradley

    US$ 540.5 million (fiscal 2022) Number of employees. Approximately 2,180 (January 2023) Website. www.verabradley.com. Vera Bradley Sales, LLC (d.b.a. Vera Bradley) is an American luggage and handbag design company, founded by Barbara Bradley Baekgaard and Patricia R. Miller in 1982. [1] As of 2019, its home office is in Fort Wayne, Indiana.

  3. Barbara Bradley Baekgaard - Wikipedia

    en.wikipedia.org/wiki/Barbara_Bradley_Baekgaard

    [10] [third-party source needed] In 2010, the year Vera Bradley went public, [11] [12] Barbara Bradley Baekgaard became Chief Creative Officer of Vera Bradley. [ 13 ] In August 2017, she stepped down as Chief Creative Officer of Vera Bradley, succeeded by Beatrice Mac Cabe, but remained active with the Vera Bradley Foundation for Breast Cancer ...

  4. Strategic sourcing - Wikipedia

    en.wikipedia.org/wiki/Strategic_sourcing

    Strategic sourcing is the process of developing channels of supply at the lowest total cost, not just the lowest purchase price.It expands upon traditional organisational purchasing activities to embrace all activities within the procurement cycle, from specification to receipt, payment for goods and services [1] to sourcing production lines where the labor market would increase firms' ROI. [2]

  5. This Is the Problem for Vera Bradley - AOL

    www.aol.com/.../this-is-the-problem-for-vera-bradley

    The following video is from Wednesday's MarketFoolery podcast, in which host Chris Hill, along with analysts Austin Smith and Bryan Hinmon, discuss the top business and investing stories. Vera ...

  6. Porter's generic strategies - Wikipedia

    en.wikipedia.org/wiki/Porter's_generic_strategies

    Strategy. Porter's generic strategies describe how a company pursues competitive advantage across its chosen market scope. There are three/four generic strategies, either lower cost, differentiated, or focus. A company chooses to pursue one of two types of competitive advantage, either via lower costs than its competition or by differentiating ...

  7. Vera Bradley Misses Where it Counts - AOL

    www.aol.com/2012/09/04/vera-bradley-misses-where...

    Vera Bradley (NAS: VRA) reported earnings on Aug. 29. Here are the numbers you need to know. The 10-second takeaway For the quarter ended July 28 (Q2), Vera Bradley met expectations on revenues ...

  8. Supply chain management - Wikipedia

    en.wikipedia.org/wiki/Supply_chain_management

    This strategy of direct sourcing not only helped Wal-Mart in reducing the costs in the supply chain but also helped in the improvement of supply chain activities through boosting efficiency throughout the entire process. In other words, direct sourcing reduced the time that takes the company to source and stocks the products in its stock. [85]

  9. Vera Bradley Hurt By Stubborn Macro Headwinds In Q2, Stock ...

    www.aol.com/vera-bradley-hurt-stubborn-macro...

    Outlook: Vera Bradley forecasts fiscal year 2025 revenues of $410 million, below the $452.15 million estimate and the prior range of $460 million to $480 million, and projects consolidated diluted ...