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  2. Business plan - Wikipedia

    en.wikipedia.org/wiki/Business_plan

    The format of a business plan depends on its presentation context. It is common for businesses, especially start-ups, to have three or four formats for the same business plan. An "elevator pitch" is a short summary of the plan's executive summary. This is often used as a teaser to awaken the interest of potential investors, customers, or ...

  3. Executive summary - Wikipedia

    en.wikipedia.org/wiki/Executive_summary

    Executive summary. An executive summary (or management summary, sometimes also called speed read) is a short document or section of a document produced for business purposes. It summarizes a longer report or proposal or a group of related reports in such a way that readers can rapidly become acquainted with a large body of material without ...

  4. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    A marketing plan is a plan created to accomplish specific marketing objectives, outlining a company's advertising and marketing efforts for a given period, describing the current marketing position of a business, and discussing the target market and marketing mix to be used to achieve marketing goals. It is often created together by marketing ...

  5. Agenda 47 - Wikipedia

    en.wikipedia.org/wiki/Agenda_47

    Agenda 47 logo. Agenda 47 (styled by the Trump campaign as Agenda47) is the manifesto of the Republican Party presidential candidate Donald Trump, which details policies that would be implemented upon his election as the 47th president of the United States. [ a] Agenda 47 is a collection of formal policy plans of Donald Trump, [ 1] many of ...

  6. Business Model Canvas - Wikipedia

    en.wikipedia.org/wiki/Business_Model_Canvas

    The Business Model Canvas is a strategic management template used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.

  7. High- and low-level - Wikipedia

    en.wikipedia.org/wiki/High-_and_low-level

    In documentation, a high-level document contains the executive summary, the low-level documents the technical specifications. In business, corporate strategy is a high-level description, a list of who does what jobs is a low-level description.

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