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Coupon. In marketing, a coupon is a ticket or document that can be redeemed for a financial discount or rebate when purchasing a product . Customarily, coupons are issued by manufacturers of consumer packaged goods [1] or by retailers, to be used in retail stores as a part of sales promotions. They are often widely distributed through mail ...
Coupon collector's problem. In probability theory, the coupon collector's problem refers to mathematical analysis of "collect all coupons and win" contests. It asks the following question: if each box of a given product (e.g., breakfast cereals) contains a coupon, and there are n different types of coupons, what is the probability that more ...
In early printed books the colophon, when present, was a brief description of the printing and publication of the book, giving some or all of the following data: the date of publication, the place of publication or printing (sometimes including the address as well as the city name), the name(s) of the printer(s), and the name(s) of the ...
Sales promotion is one of the elements of the promotional mix. The primary elements in the promotional mix are advertising, personal selling, direct marketing and publicity / public relations. Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market ...
Digital coupons (also known as e-coupons, e-clips or clipped deals) are the digital analogue of paper coupons which are used to provide customers with discounts or gifts in order to attract the purchase of some products. Mostly, grocery and drug stores offer e-coupon services in loyalty program events. Even though there are still traditional ...
Linocut of a tree at a lake. Linocut, also known as lino print, lino printing or linoleum art, is a printmaking technique, a variant of woodcut in which a sheet of linoleum (sometimes mounted on a wooden block) is used for a relief surface.
Scrapbooking is a method of preserving, presenting, and arranging personal and family history in the form of a book, box, or card. Typical memorabilia include photographs, printed media, and artwork. Scrapbook albums are often decorated and frequently contain extensive journal entries or written descriptions.
A broadside is a large sheet of paper printed on one side only. [1] Historically in Europe, broadsides were used as posters, announcing events or proclamations, giving political views, commentary in the form of ballads, or simply advertisements. In Japan, chromoxylographic broadsheets featuring artistic prints were common.