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2. Personalized marketing - Wikipedia

   en.wikipedia.org/wiki/Personalized_marketing

   Personalized marketing. Personalized marketing, also known as one-to-one marketing or individual marketing, is a marketing strategy by which companies leverage data analysis and digital technology to deliver individualized messages and product offerings to current or prospective customers. Advancements in data collection methods, analytics ...

3. 10 Masterful Email Marketing Campaign That Actually ... - AOL

   www.aol.com/lifestyle/10-masterful-email...

   An email marketing campaign is the process of sending personalized, mass emails to current and prospective customers to promote a company and let them know about new products or services, special ...

4. Promotional merchandise - Wikipedia

   en.wikipedia.org/wiki/Promotional_merchandise

   Promotional items as a tool for non-commercial organizations, such as schools and charities are often used as a part of fund raising and awareness-raising campaigns. A prominent example was the livestrong wristband, used to promote cancer awareness and raise funds to support cancer survivorship programs and research.

5. Promotional mix - Wikipedia

   en.wikipedia.org/wiki/Promotional_mix

   Direct Marketing is a channel-agnostic form of advertising that allows businesses and nonprofits to communicate directly to the customer, with methods such as mobile messaging, email, interactive consumer websites, online display ads, fliers, catalog distribution, promotional letters, and outdoor advertising. Corporate image campaigns have been ...

6. Sales promotion - Wikipedia

   en.wikipedia.org/wiki/Sales_promotion

   Sales promotion is one of the elements of the promotional mix. The primary elements in the promotional mix are advertising, personal selling, direct marketing and publicity / public relations. Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market ...

7. List of promotional campaigns by Coca-Cola - Wikipedia

   en.wikipedia.org/wiki/List_of_promotional...

   MagiCan. Max Headroom. Move to the Beat. My Coke Rewards. MyCoke. Once Upon a Wheel. Open Happiness. Pepsi Invaders. The Polar Bears.