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  2. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic (known as "natural" or "organic" results) rather than direct traffic or paid traffic.

  3. Keyword research - Wikipedia

    en.wikipedia.org/wiki/Keyword_research

    Keyword research. The objective of keyword research is to generate, with good precision and recall, a large number of terms that are highly relevant yet non-obvious to the given input keyword. [1] The process of keyword research involves brainstorming and the use of keyword research tools, with popular ones including Semrush and Google Trends.

  4. Shein - Wikipedia

    en.wikipedia.org/wiki/Shein

    Shein, originally named ZZKKO, was founded in China in 2008 by entrepreneur and search engine optimization (SEO) marketing specialist Chris Xu (Xu Yangtian). [11] [5] [12] Information on Xu's educational and career background remains elusive as of 2022, with sources conflicting on details of his biography.

  5. Local search (Internet) - Wikipedia

    en.wikipedia.org/wiki/Local_search_(Internet)

    Local search is the use of specialized Internet search engines that allow users to submit geographically constrained searches against a structured database of local business listings. Typical local search queries include not only information about "what" the site visitor is searching for (such as keywords, a business category, or the name of a ...

  6. Organic search results - Wikipedia

    en.wikipedia.org/wiki/Organic_search_results

    Users can prevent ads in search results and list only organic results by using browser add-ons and plugins. Other browsers may have different tools developed for blocking ads. Organic search engine optimization is the process of improving web sites' rank in organic search results. See also. Internet marketing; References

  7. Search engine marketing - Wikipedia

    en.wikipedia.org/wiki/Search_engine_marketing

    Search engine marketing ( SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising. [1] SEM may incorporate search engine optimization (SEO), which adjusts or rewrites website content and site architecture to achieve a ...

  8. White fonting - Wikipedia

    en.wikipedia.org/wiki/White_fonting

    White fonting can be used as a search engine optimization (SEO) technique in webpages, by inserting the same keyword multiple times, to create a higher ranking in search engine results where Keyword density is a factor. [1] White fonting can also add unrelated, but often searched, keywords to a webpage in order to gain additional traffic.

  9. CFEngine - Wikipedia

    en.wikipedia.org/wiki/CFEngine

    CFEngine. CFEngine is a configuration management system, written by Mark Burgess. Its primary function is to provide automated configuration and maintenance of large-scale computer systems, including the unified management of servers, desktops, consumer and industrial devices, embedded network devices, mobile smartphones, and tablet computers .