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  2. Employer branding - Wikipedia

    en.wikipedia.org/wiki/Employer_branding

    Employer brand is branding and marketing the entirety of the employment experience. It describes an employer's reputation as a place to work, and their employee value proposition, as opposed to the more general corporate brand reputation and value proposition to customers. [ 1][ 2] The term was first used in the early 1990s, and has since ...

  3. Place branding - Wikipedia

    en.wikipedia.org/wiki/Place_branding

    Place branding (includes place marketing and place promotion) is a term based on the idea that " cities and regions can be branded ," whereby branding techniques and other marketing strategies are applied to "the economic, political and cultural development of cities, regions and countries." [ 1] As opposed to the branding of products and ...

  4. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing Management is a combined effort of strategies on how a business can launch its products and services. On the other hand, Marketing strategy is the combination of many processes where the business owner or marketer can attract potential customers via several channels. It can be through offline channels or online channels.

  5. Recruitment advertising - Wikipedia

    en.wikipedia.org/wiki/Recruitment_advertising

    Recruitment advertising. Recruitment advertising, also known as Recruitment communications and Recruitment agency, includes all communications used by an organization to attract talent to work within it. Recruitment advertisements may be the first impression of a company for many job seekers. In turn, the strength of employer branding in job ...

  6. Kerala Tourism Development Corporation - Wikipedia

    en.wikipedia.org/wiki/Kerala_Tourism_Development...

    Kerala Tourism Development Corporation ( KTDC) is a public sector undertaking that conducts and regulates the tourism activities in the Indian state of Kerala. The KTDC is headquartered at Thiruvananthapuram and has offices across all the districts of Kerala. The agency also operates hotels, resorts, and tourist rest houses in key locations in ...

  7. Tourism - Wikipedia

    en.wikipedia.org/wiki/Tourism

    Tourism security is a subdiscipline of tourist studies that explores the factors that affect the ontological security of tourists. Risks are evaluated by their impact and nature. [148] Tourism security includes methodologies, theories and techniques oriented to protect the organic image of tourist destinations. [149]

  8. Tourism in Indonesia - Wikipedia

    en.wikipedia.org/wiki/Tourism_in_Indonesia

    Tourism in Indonesia. Tourism in Indonesia is an important component of the Indonesian economy as well as a significant source of its foreign exchange revenues. Indonesia was ranked at 20th in the world tourist Industry in 2017, also ranked as the ninth-fastest growing tourist sector in the world, the third-fastest growing in Asia and fastest ...

  9. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Steve Jobs's marketing skills have been credited for reviving Apple Inc. and turning it into one of the most valuable brands. [1] [2] Marketing is the act of satisfying and retaining customers. [3] It is one of the primary components of business management and commerce. [4] Marketing is typically conducted by the seller, typically a retailer or ...