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Learn about the origin and evolution of coupons, from the first-ever coupon for a free glass of Coca-Cola in 1888 to the modern electronic and mobile coupons. Find out how coupons are used for marketing, pricing, and taxation purposes.
Black Friday is the Friday after Thanksgiving in the United States, when many stores offer highly promoted sales and often open early. The term originated from a financial crisis in 1869 and later became associated with the start of the Christmas shopping season.
Discounts and allowances are reductions to a basic price of goods or services.. They can occur anywhere in the distribution channel, modifying either the manufacturer's list price (determined by the manufacturer and often printed on the package), the retail price (set by the retailer and often attached to the product with a sticker), or the list price (which is quoted to a potential buyer ...
Sales promotion is a marketing technique to stimulate consumer demand or improve product availability for a limited time. Learn about the characteristics, objectives, and methods of sales promotion, such as coupons, discounts, contests, and displays.
BOGO or BOGOF is a sales promotion that offers two products for the price of one. Learn about its history, benefits, criticism and examples from this Wikipedia article.
Commercial advertising in Argentine television (including cable channels operated from the country itself) is limited to 12 minutes per hour. In-programme advertising is allowed, but counted toward the 12-minute quota, means that if a 60-minute show has 2 minutes of in-programme advertising, the commercial breaks have to be limited to 10 minutes for that specific hour, otherwise the station ...
Learn about the history, types, and uses of promotional products that are branded with a logo or slogan and distributed to promote a brand, corporate identity, or event. Find out how to source, order, and customize promotional merchandise online or through distributors.
Learn what a fare basis code is, how it identifies a fare type and its rules, and how it is used by airlines and travel agents. Find out the meaning of booking classes, fare codes, fare details, and fare construction.