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1971 magazine advertisement. L'eggs is a brand of pantyhose, introduced in 1969 by Hanes.The novel developments were the egg-shaped plastic product container, the shift to consignment sales in drug stores and groceries, and the in-store product racks designed to emphasize the egg shape.
The ad push reflects consumer research that hosiery is making a comeback and drives home the message that L'eggs offers women the perfect, everyday, finishing touch for any outfit and any occasion ...
Hanesbrands Inc. is an American multinational clothing company based in Winston-Salem, North Carolina. [ 6] It employs 65,300 people internationally. [ 7] On September 6, 2006, the company and several brands were spun off by the Sara Lee Corporation . Hanesbrands owns several clothing brands, including Hanes, Champion, Playtex, Bali, L'eggs ...
Pantyhose, sometimes also called sheer tights, are close-fitting legwear covering the wearer's body from the waist to the toes. Pantyhose first appeared on store shelves in 1959 for the advertisement of new design panties (Allen Gant's product, 'Panti-Legs') [1] as a convenient alternative to stockings and/or control panties which, in turn, replaced girdles.
In 1973, in order to compete with the L'eggs brand (currently owned by HanesBrands), Kayser-Roth launched No Nonsense, which was one of the first brands of hosiery to be sold in supermarkets, drugstores and discount department stores. In 1975, Kayser-Roth was purchased by conglomerate Gulf+Western Industries. [2]
For medical use, see body shape. Bust/waist/hip measurements (informally called 'body measurements' or ′vital statistics′) are a common method of specifying clothing sizes. They match the three inflection points of the female body shape. In human body measurement, these three sizes are the circumferences of the bust, waist and hips; usually ...
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